Spirit of Seonbi
The spirit of Seonbi refers to a spirit in which one should understand propriety and sense of shame; learn to be reasonable by learning morals, arts, and science; value honor and principles throughout one's life; avoid shameful and improper behavior; be proper in one's remarks and behavior; and observe laws and regulations and respect justice.

Seonbi also courteously refers to persons who have learned and posses knowledge but do not take any government post..
For a very long time, the people of Chungnam have tended to their parents with filial piety at home and have never deviated from propriety in their social life. Through this, they have been respected by others.
In addition, equipped with the qualities required of Seonbi, they refrained from producing waste and were proud of living a frugal life. They never hesitated to teach other people the path expected of human beings and earned the title of Chungcheong-do Yangban(noblemen).
Lamentably, with goods and services becoming more affordable these days, some people
tend to engage in extravagance, waste, and uncontrolled lives, and egoism has become prevalent in today's society.
Some people tend to employ whatever means and methods available to gratify their selfish desires, and tend to forsake their conscience and moral responsibilities to earn money, which contribute to corrupting our society.
Our ancestors shied away from injustice and did not covet wealth, and were charitable towards the poor. Once they became government officials, they received the respect from the people for their integrity and purity, which means a lot for us today.
We should inherit this spirit of Seonbi by diligently improving our learning and sense of virtue, living frugally, and pursuing a temperate lifestyle. We should also be strict with ourselves but should be generous to others so that we may create a society filled with humanity and justice.